The Biden campaign plans to continue using TikTok to reach voters and spread its message even after the president signed legislation that could lead to a ban on the popular app several months down the road.
A Biden campaign official told The Hill that TikTok “is one of many places we’re making sure our content is being seen by voters” as part of a strategy to reach Americans through a fragmented media environment.
“When the stakes are this high in the election, we are going to use every tool we have to reach young voters where they are,” the campaign official said.
The campaign is using “enhanced security measures” on the app, the official said.
President Biden signed legislation Wednesday that could ban TikTok in the U.S. TikTok’s China-based parent company, ByteDance, will have up to a year to sell the app or face a ban from U.S. app stores and networks.
“This unconstitutional law is a TikTok ban, and we will challenge it in court,” a TikTok spokesperson said in a statement.
Supporters of the legislation signed into law say TikTok poses national security concerns because of its ownership by a Chinese company, which they say exposes the sensitive data of American users to the Chinese government. TikTok has pushed back against those accusations.
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