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Alix Earle makes history as first Sports Illustrated Swimsuit Issue digital cover model

Sports Illustrated

She’s shimmering into SI history.

Alix Earle covers the first Sports Illustrated Swimsuit digital issue, releasing June 3, and her sizzling shoot has fans feeling all the summer vibes.

The 23-year-old influencer models a metallic bronze bikini in the cover image — shot by photographer Yu Tsai in Miami — posing next to a shimmering pool and white columns.

Earle was chosen as the first SI Swimsuit digital cover model. alix_earle/Instagram
The TikTok star frequently shows off bikini pics. alix_earle/Instagram

She wore her blond hair down in a tousled style, accessorizing with tortoiseshell sunglasses featuring yellow lenses.

“The secret is out! 👀 SI Swimsuit is proud to announce our brand new, one-of-a-kind digital issues with content creator and podcast host @alix_earle as our inaugural cover model. 👙” SI Swimsuit’s Instagram post read.

The mag also announced that Earle “will make her runway debut” during the SI Swimsuit runway show during Miami Swim Week on Saturday.

The magazine — which is celebrating the 60th anniversary of its swimsuit issue this year — was quick to point out that the digital publication won’t replace its annual bikini bible, writing that the online version will be “culturally timed” and include “in-depth storytelling from global talent.”

Earle will walk in the SI Swimsuit runway show this weekend. alix_earle/Instagram
She hosts the “Hot Mess with Alix Earle” podcast. alix_earle/Instagram
She wore a statement-making white hat while attending the Kentucky Derby earlier this month. Getty Images

Denise Austin’s daughter and fellow Sports Illustrated Swimsuit model Katie Austin wrote, “Yessssss alix!!!!! HOT!! Welcome to the fam!!!! ❤️🔥”

“Okayyyy Alix giving baywatch badddddie” a fan added, while another wrote, “It’s giving old school Paris Hilton.”

Others were mixed about SI’s choice of model, like one who wrote, “Get actual models who have dreamt of this their whole lives” and another who commented, “Where’s Gigi Hadid, Ashley Graham, Barbara Palvin? Where are the SUPERMODELS????”

The announcement follows the latest print issue, released earlier this month, featuring cover stars Gayle King, Chrissy Teigen, Kate Upton and Hunter McGrady as well as Brittany Mahomes and a slew of previous SI “legends” including Christie Brinkley, Martha Stewart, Tyra Banks and more.

No doubt Alix will keep people talking when she hits the runway this weekend.

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